This week’s New Yorker article by John Seabrook is a real window into the fundamental shift PepsiCo is undertaking with our Performance with Purpose ethos.

Mr. Seabrook takes an up close look at various internal facilities and business divisions, and interviews some of our leaders who oversee them, in an attempt to examine just exactly how PepsiCo is affecting the real change that we aspire to. It’s a great story to tell.

Everything from nutrition taste research and development to new product economics are discussed. During the course of the week, we’ll be delving further into some of these topics to provide some extra insight – including a more in-depth look at some of our cutting edge laboratories.