Gina Judge

Gina is senior manager of communications for Tropicana. She joined PepsiCo two years ago with 13 years of experience in food and nutrition marketing communications. In her current role, she leads editorial, digital and health influencer strategy and relationships.

Displaying all posts from this author: Gina Judge

Tropicana Pure Premium is 100% OJ – Setting The Record Straight

Recent inaccurate media reports are creating some confusion around Tropicana. As part of the Tropicana team, I’d like to set the record straight so people can rest assured that our flagship brand Tropicana Pure Premium has always been and will continue to be 100% OJ with no added water or sugar. Read more

What’s an RD?

Most people are probably influenced by a registered dietitian (or RD) in one way or another on a pretty regular basis, but the average consumer would probably say, “What’s a registered dietitian?” An RD is a nutrition expert with credentials. You see them and their healthy eating tips featured on TV (i.e. TODAY Show and Good Morning America), in magazines (Prevention, Self, Men’s Health, etc.) and in books, among other places. Read more

What I Learned @ BlogHer 2011

Wow – what a whirlwind! The BlogHer 2011 conference had a sell out crowd, with more than 4,000 digital influencers (aka women bloggers) from across the country convening in San Diego for a weekend of fun, learning and making connections. As a representative for Tropicana (part of the PepsiCo family), I caught up with friends, colleagues, bloggers and potential partners – many people fit more than one of those roles! Read more

Tropicana Puts the ‘Good’ and ‘Fabulous’ Into BlogHer Attendees’ Days

In celebration of our new Trop50 Lemonade flavors (shameless plug: what’s not to love about 50% less sugar and fewer calories, with no artificial sweeteners?), we’re giving people a taste and offering free citrus-inspired mini manicures to help the fabulous female attendees look and feel their best. Our friend Giuliana (you know her from E! and FabFitFun.com) will make a guest appearance to share tips about being fabulous from the inside out, and get people excited about our effort that celebrates the wishes our fans make on behalf of their friends. Find out more about our support for Dress For Success, a phenomenal nonprofit that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools to help women thrive in work and in life. Read more

Digital Women Unite at BlogHer 2011

Gina Judge, Tropicana Communications, with Trop50 spokesperson Giuliana Rancic.

We’ll be making connections on behalf of our Tropicana Pure Premium and Trop50 brands. One of the things I’m most excited about is getting to meet the bloggers we talk to online face to face. I am especially thrilled to see some of the TropiMommas, a select group on bloggers we team up with on a regular basis, because they embody everything that amazes me about this digital universe. Read more