Is SXSW the Next NACE?
Calling all campus recruiters! SXSW might just be the next NACE conference. When I was asked to attend SXSW for PepsiCo, I wasn’t sure why a campus recruiter needed to attend a film and music festival, but I wasn’t going to ask any questions. I had heard Jake Gyllenhaal was going to be there and it was my sole purpose to meet him (a girl can dream, right?). Well, turns out, SXSW has a whole week dedicated to “interactive”, which was the business case for me attending. The website describes this week as “five days of compelling presentations from the brightest minds in emerging technology…and an unbeatable lineup of special programs showcasing the best new digital works, video games and innovative ideas the international community has to offer.” Seeing that my technical abilities don’t span beyond Facebook and online shopping, I was still a little skeptical,... Read more



















































































